Build the future
of your business.
Writing code that does your job. Better.
Trusted by
Brands that ship with us
















Our apps
Three apps in the Shopify App Store
Selected client work
Brands we've built with
Six recent client storefronts — outdoor, drinkware, marine equipment, rainwear, beverage.
Agency services
Custom Shopify work for DTC brands
Six service lines covering every step of a serious Shopify operation.
Shopify Migration
Seamless migration of your existing store to Shopify — zero downtime, full data transfer, and a smooth transition.
Store Design & Build
From concept to launch — custom online stores that convert visitors into loyal customers.
Shopify App Development
Tailor-made apps and integrations that extend your store's functionality beyond the standard.
Photo & Video Production
Professional content production that brings your brand to life across every channel.
System Automation
End-to-end workflow automation that connects your tools, eliminates manual tasks, and accelerates growth.
Newsletter & Email Marketing
Data-driven email campaigns and newsletter strategies that engage your audience and drive revenue.
Behind the scenes
Hamburg-based,
operator-led
BrandUp Factory was founded in Hamburg in 2019. Today the team combines 20+ years of e-commerce operations experience with modern full-stack development — the same people who write the apps also run the agency builds.
Direct partnership with the founders, not an account manager. Small enough to ship fast, big enough to handle nine-figure DTC stacks.




Technology
Built with proven, current technology
28 tools across e-commerce platforms, frontend, backend, infrastructure + design.




Let's build
Have a Shopify project worth doing well?
We work with a small number of brands per quarter. If you want a partner who ships apps, knows the platform from the inside, and won't outsource your build — start a conversation.











